Category Archives: Content Development

Building Great Referral Traffic

Building Great Referral Traffic Referral traffic is a great avenue to bring relevant traffic to a website if it’s done right. Now the reason I stress on done right is because relevancy is the key here. Getting users from websites that almost talk the same language as your website does, ensures that the users youContinue Reading

Referral your way to more Business

Referral your way to more Business Referral traffic is a great avenue to bring relevant traffic to a website if it’s done right. Now the reason I stress on done right is because relevancy is the key here. Getting users from websites that almost talk the same language as your website does, ensures that theContinue Reading

Content Curation Can Inform, Engage Customers

Content Curation Can Inform, Engage Customers JUNE 4, 2012 A majority of marketers see sharing content as a way to demonstrate thought leadership Both consumers and marketers are faced with an ever more fractured media landscape in which informative and engaging content can be hard to find. But enterprising marketers are taking the reins andContinue Reading

Website Content for indexing purposes

Website Content for indexing purposes   How many times have you heard the phrase “content is king”?  This phrase refers to the fact that at the end of the day, no matter how well the code is optimized and no matter the number of back links we obtain through link building, your site will notContinue Reading

Who has Survived Google’s Panda “Farmer” Update?

  In March, Google released a major update to its search algorithm. The update is codenamed “Panda,” after one of the engineers that spearheaded the months-long algorithm tweak. But in the media, it’s being referred to as the “Farmer Update,” in reference to the so-called “content farms” that the update targets.   A “content farm”Continue Reading

Three of the Largest Companies Take Content Marketing to the Next Level

  It goes by many names: branded content, custom publishing, and content marketing. Cheap and ubiquitous web technology has become fuel for a rising trend of businesses becoming publishers and brands becoming media companies. Through content creation, brands can engage directly with an audience rather than relying on intermediary media channels.   According to theContinue Reading

Google Panda Update – Webmasters Still Trying to Crack the Code

It’s about content and how users engage with it   “In this socialized world, it just makes sense that Google would start using more engagement metrics such as demographic, psychographic, and behavioral metrics. Putting together a list of possible data sources Google could use as signals, showed the list quickly grew large”. “Most of theContinue Reading