Category Archives: Mobile Media Optimization

Mobile App Basic Insights & Analytics

Mobile App Basic Insights & Analytics I have been reading a lot about the impact of Mobile and how it has the power to change the Digital landscape. Along with the ease of use and increased preference to mobile friendly websites, times are changing for the greater good. At some point of time I realizedContinue Reading

Mobile Optimizer Tool by Google

Research has shown that 80% customers abandon a mobile website if they have an unsatisfactory experience. In the current Smartphone era, mobile websites are extremely important for any brand. If you have tracked mobile website analytics you would realize that there is a much higher bounce rate from mobile users as compared to others. Google,Continue Reading